Augmented Art Research

Goal

Create a way for students to explore art and encounter scholarship related to specific parts of the image in a fun, effortless way.

Idea Generation

• Brainstormed ways technology could enhance art appreciation and education.
• Voted on ideas like audio guides, AR features, artistic filters, and gamifying the experience
• Focused on ideas that seemed feasible within a tight timeline

Idea Exploration

• Created basic wireframes and user flow diagrams for the top 3 ideas
• Reviewed ideas to determine which aligned best with project goals and end user needs
• Selected an augmented reality concept allowing users to overlay information on artworks viewed through their camera

Research Phase

• Gathered information on target audience interests and pain points around art exploration.
• Looked at existing museum apps to analyze strengths, weaknesses, and technical considerations.
• Brushed up on art history details and trends in mobile AR technology.

Design Phase

• Sketched an intuitive user interface with options to activate the AR layer and access context for artworks.
• Developed guidelines for overlay content and interactions based on research findings.
• Prioritized key features that could be demonstrated with prototype.

Testing

• Built a clickable prototype to showcase core functionality for team evaluation.
• Allow users try the prototype and provide feedback through guerilla usabiity testing.
• Refined flows and UI based on insights from the sessions